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  1. Home
  2. /Directories
  3. /Local Business
  4. /Google Business Profile
Google Business Profile logo

Google Business Profile

business.google.com

How to submit your startup to Google Business Profile

Free local and brand presence on Google Search and Maps. Here is what a Google Business Profile listing is worth - DR 98, mixed link, free - and exactly how to submit.

Submit to Google Business ProfileLaunch on Founder.best first
Domain Rating
98
Link type
Mixed
Pricing
Free
Category
Local Business

Is Google Business Profile worth it?

Must submit · 9/10

Google Business Profile combines free submission, a followed link, and high authority. Put it near the top of your launch checklist.

What is Google Business Profile?

Google Business Profile (business.google.com) is a local business: free local and brand presence on Google Search and Maps.

Local business profiles power map results and branded search panels. Consistent name, address, and category details across listings matter most.

How to submit to Google Business Profile

  1. 1Sign in and search for your business name to see if a profile exists.
  2. 2Create or claim the profile and complete verification (postcard, phone, or video).
  3. 3Choose the most specific primary category and add hours, website, and service area.
  4. 4Upload a logo and a few real photos.
  5. 5Ask happy customers for reviews and reply to each one.

Google Business Profile backlink and SEO value

Elite authority · DR 98

With an Ahrefs Domain Rating around 98, Google Business Profile sits among the most authoritative domains on the web. Even a single profile here is a strong brand and trust signal, and pages on high-DR domains tend to rank for your brand name within weeks.

Google Business Profile uses a mix of followed and nofollow links depending on the page, plan, or where the link sits (profile vs. description). Expect some authority to pass, and inspect your published listing to see which link type you actually got.

Want the live number? Run business.google.com through the free Domain Rating checker.

How much does Google Business Profile cost?

Submitting to Google Business Profile is free. There is no reason not to include it in your launch checklist - the only cost is the 10-20 minutes it takes to write a good listing.

Tips for a Google Business Profile listing that converts

  • Use the same product name, tagline, and logo you use on Founder.best and other directories - consistency helps search engines connect your listings.
  • Write a fresh description for Google Business Profile instead of copy-pasting. Duplicate text across dozens of sites adds little value.
  • Point the link at your homepage or a strong landing page, not a signup form, so the authority lands where it helps rankings.
  • Record the live listing URL and date in your tracker, then check back in 30 days for indexing and traffic.

Google Business Profile vs Founder.best

Google Business ProfileFounder.best
TypeLocal BusinessLaunch Platform
Domain Rating9841
Link typeMixedDofollow
PricingFreeFreemium
Founder profile + verified revenue-Yes

They work best together: an active weekly launch on Founder.best brings launch-day attention and a dofollow link, and Google Business Profile adds a long-lived listing afterwards.

Google Business Profile alternatives and similar directories

Yellow Pages

yellowpages.com

Legacy business directory - local SEO and brand mentions.

DR 88 · Mixed · Freemium

Better Business Bureau

bbb.org

Trust and credibility directory for established businesses.

DR 93 · Mixed · Freemium

SourceForge

sourceforge.net

Open-source software directory with strong domain authority.

DR 93 · Mixed · Free

Capterra

capterra.com

Gartner-owned software marketplace with high-intent buyer traffic.

DR 90 · Mixed · Freemium

DEV Community

dev.to

Developer community - publish launch posts and product announcements.

DR 90 · Mixed · Free

G2

g2.com

Enterprise software reviews and comparison pages for B2B SaaS.

DR 90 · Mixed · Freemium

FAQ

Is Google Business Profile free to submit to?
Submitting to Google Business Profile is free. There is no reason not to include it in your launch checklist - the only cost is the 10-20 minutes it takes to write a good listing.
Does Google Business Profile give a dofollow backlink?
Sometimes. Google Business Profile uses a mix of followed and nofollow links depending on the page or plan.
What is the Domain Rating (DR) of Google Business Profile?
Google Business Profile (business.google.com) has an Ahrefs Domain Rating of roughly 98 (elite authority). DR changes over time - check the live score with the free Domain Rating checker on Founder.best.
Is Google Business Profile worth it for a new startup?
Our verdict: Must submit (9/10). Google Business Profile combines free submission, a followed link, and high authority. Put it near the top of your launch checklist.
What should I submit to before Google Business Profile?
Start with an active launch on Founder.best for homepage visibility and a dofollow backlink, then work through local business options like Google Business Profile. One active launch plus 5-10 quality directories beats mass-submitting to hundreds of low-quality lists.

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DR, link type, and pricing are approximate and change over time - verify on business.google.com before relying on them. Founder.best is not affiliated with Google Business Profile.